Why Wordpress is Best To Redesigning your Small Business Website

You website is the online presence of your business. Customers are going to keep walking if your website doesn’t load quickly, look appealing or not mobile friendly. Many small business owners still trust on their website to generate the stream of business leads/queries/sales and educate potential customers on what their company offer.

Most of the business owners think that it’s not affordable or easy for them to have a website that large businesses have. But it’s not true at all. Why? Because Wordpress is here now!

WordPress is the most commonly used CMS (content management system ) these days to design or redesign a business website. Most designers trust Wordpress as their CMS because of its ability to let you easily organize and create all your pages and media within your website.

Aren’t you eager to learn why it’s the best option for your small business’ website? Read below -

1. WordPress is open source.

If Wordpress is an Open source means that web developers are easy to contribute to WordPress’ software in the form of updates, themes and plug-ins. It means the application is getting better day by day due to the contributions made by experts on daily basis. At the same time, you don’t need to spend a single cent to use it. You can reap all the benefits of these improvements without paying for them.

Switching your website or blog to Wordpress will quickly solve your problem if you don’t have any website to host your blog or, worse, have no blog at all. Wordpress is super easy to use as CMS. You can easily add, edit, delete pages, media, menu, content etc using it’s backend CMS. It’s as easy as working on a MsWord document.

Simply set up a page on your site dedicated to your blog (just call it “blog” or some catchy name that plays off your brand). Then you can start adding posts to that page. A blog is your easiest and most effective way to continuously add new content to your site and keep customers up-to-date with your business.

2. coding for WordPress is standard for any web developer.

Many business owners take help of Web Design Company Los Angeles who then develops a complicated website that is hard to manage. That’s all well and good if you never need to change your website again -- but that’s rare. Even then you will be easy to manage the visible content of your website through backend CMS.
WordPress is so great and have become such a popular choice of web developers because of they know how to code it easily. You can fix any problem pops up, or you decide to redesign your website’s look, any developer can do it easily.

3. WordPress constantly updates itself for security and safety.

Instant updates mean you can trust WordPress that your website is safe and it’s security is always up to date. At the same time, some other CMSs might ask you to manually check for updates or may be slack on performing maintenance, WordPress does the work for you.

4. Having a WordPress website puts you in good company.

Wordpress is most used content management system. It’s said that it’s capabilities extend far beyond the basic ones, and many big brands in the world us WordPress to power their websites.
It’s a great CMS to use for small businesses because it has everything you need to create a scalable, fully functional, visually pleasing website, at the same time it also offers endless possibilities if your business or budget grows down the road.

5. WordPress is no newbie.

Over the years, its engineers have had time to work out those little kinks and improve, aging the system into a timeless CMS that all levels of web developers have come to love.
It’s been around for more than a decade so it’s safe to say it’s a sure thing. While WordPress (like any content management system) isn’t perfect, it’s pretty much problem-free.

 7. WordPress is Super SEO friendly.

Search Engine Optimization, or SEO refers to the idea of promoting your website in SERPs (search engine page results) like Google, Yahoo and Bing. SEO is technical thing and not all Tom Dick and Harry can do that. Mastering SEO can take some time, but WordPress offers ways for business owners to optimize their site in the easiest possible ways. There are many free SEO pluggins like Yoast SEO etc, which allows you to know step-by-step where there’s room to improve and how your content ranks.

Conclusion

Whether your small business is growing like a weed, or you’re just starting out as an entrepreneur, you certainly need a website that can grow as you do. WordPress can give you that option.

Best SEO 2018 - 5 Tips and Tricks for Top Search Engine Ranking

To gain the best out of your SEO efforts, you need to be the best in your niche. With search engine algorithms changing regularly, it’s crucial to be abreast of the latest SEO tactic and strategies that can help you be ahead of the competition. This article offers 5 such amazing tips and strategies for achieving the top search engine ranking and a great visibility on the web.  These tips are well-proven and come from a reputed Los Angeles SEO Agency.

Here, we bring you top 5 SEO strategies in 2018 that, if implemented well, can bring you some amazing results.

Enrich Your Website with great Content

A well-proven fact is that the content was and will always be the king! So before you opt for any SEO tactic or strategy, make sure you have original, compelling and user-friendly content on your website. In a simple way, leave no stone unturned to make your content the best in your niche. When users land on your website, it is the look and design of your webpage that first grab their attention. But to win their confidence and turn them as regular visitors, you need great content displayed in smart ways.

Use Smart Internal Linking

Internal linking refers to giving links from one page to others on the same domain. This has become a very powerful SEO technique, as it helps the businesses to bridge the authority gap between two link-worthy pages on their website. This has also been done strategically to ensure visitors spend maximum time on the website. Make sure internal linking is done smartly, considering the users and not just the SEO benefits. Do it with a purpose of solving all queries of your targeted audience without having them leaving your website. Natural and impressive keyword integration is important to make the stuff search-engine friendly.

Creating Opportunities for Visibility

Let’s make it simple. The main aim of any SEO tactic is being as much visible as possible to your prospect customers online. Use popular and high ranked blog, articles and forum websites to get the quality backlink for your website. Again, the key to winning the game is serving the audience with best and useful content. Try to be a name that people can trust to have their issues solved. Provide the best tips, suggestions and reviews in your targeted niche.

On-page Optimization

On-page optimization means designing your website search-engine friendly. First thing first, let Google know what your webpage is about by adding keyword rich, yet good quality page titles and Meta descriptions. URL structure is another important thing to take care of. Have your URLs static and as per search engine algorithms. Structure the URL as per the pages it goes through. Use proper keyword with best location to make them easy to crawl.

Set the Strategic Goal For your campaign

SEO is impactful only when done strategically. Make sure you set a goal and design strategies accordingly. If you aim at gaining more visitors, use influence marketing, and guest blogging as SEO strategies. Involve social media to manifold the results and website footfall. Use Google Analytics to analyze your SEO Los Angeles report and figure out ways to improve it. Analytics can provide you many significant details like bounce rate, average time spent by users, the pages with most traffic and bounce rate, etc.

If you find these things confusing, we suggest you hire a reliable and reputed SEO company Los Angeles. From website design and development to SEO and Social media, a good SEO and digital marketing agency can provide you all online marketing solutions and help you gain better raking and visibility on the web.

A Google certified professional, the writer of this article is working with a reputed SEO agency Los Angeles, which offers affordable yet impactful SEO and digital marketing services.

Top 5 SEO Tactics in 2018 For Top Search Engine Ranking Instantly!

Struggling to gain good ranking on the search engine result pages?  Not getting enough traffic on your website? Let’s face it – earning the desired resorts from your SEO efforts is not easy as it sounds. Unless you do something really extraordinary, it is really tough to gain that top search engine ranking and heavy website traffic that you have desired. Over the year, SEO algorithms have changed dramatically. Hence the same old SEO strategies and tactics are not working anymore. You should have a smart SEO team or deal with a passionate SEO agency LosAngeles to derive the best out of your SEO and online marketing budget.

Here, we bring you top 5 SEO strategies in 2018 that, if implemented well, can bring you some amazing results.

Enrich Your Website with great Content

A well-proven fact is that the content was and will always be the king! So before you opt for any SEO tactic or strategy, make sure you have original, compelling and user-friendly content on your website. In a simple way, leave no stone unturned to make your content the best in your niche. When users land on your website, it is the look and design of your webpage that first grab their attention. But to win their confidence and turn them as regular visitors, you need great content displayed in smart ways.

Use Smart Internal Linking

Internal linking refers to giving links from one page to others on the same domain. This has become a very powerful SEO technique, as it helps the businesses to bridge the authority gap between two link-worthy pages on their website. This has also been done strategically to ensure visitors spend maximum time on the website. Make sure internal linking is done smartly, considering the users and not just the SEO benefits. Do it with a purpose of solving all queries of your targeted audience without having them leaving your website. Natural and impressive keyword integration is important to make the stuff search-engine friendly.

Creating Opportunities for Visibility

Let’s make it simple. The main aim of any SEO tactic is being as much visible as possible to your prospect customers online. Use popular and high ranked blog, articles and forum websites to get the quality backlink for your website. Again, the key to winning the game is serving the audience with best and useful content. Try to be a name that people can trust to have their issues solved. Provide the best tips, suggestions and reviews in your targeted niche.

On-page Optimization

On-page optimization means designing your website search-engine friendly. First thing first, let Google know what your webpage is about by adding keyword rich, yet good quality page titles and Meta descriptions. URL structure is another important thing to take care of. Have your URLs static and as per search engine algorithms. Structure the URL as per the pages it goes through. Use proper keyword with best location to make them easy to crawl.

Set the Strategic Goal For your campaign

SEO is impactful only when done strategically. Make sure you set a goal and design strategies accordingly. If you aim at gaining more visitors, use influence marketing, and guest blogging as SEO strategies. Involve social media to manifold the results and website footfall. Use Google Analytics to analyze your SEO Los Angeles report and figure out ways to improve it. Analytics can provide you many significant details like bounce rate, average time spent by users, the pages with most traffic and bounce rate, etc.

If you find these things confusing, we suggest you hire a reliable and reputed SEO company Los Angeles. From website design and development to SEO and Social media, a good SEO and digital marketing agency can provide you all online marketing solutions and help you gain better raking and visibility on the web.

A Google certified professional, the writer of this article is working with a reputed SEO agency Los Angeles, which offers affordable yet impactful SEO and digital marketing services.

Top 5 Website Design Trends for 2018

Many companies are looking for new websites this year and think: “Maybe we should do a little changing instead. But, where to start from?” The problem may be even worse for those simply starting out with no idea what makes for an engaging website.

Providing a visually compelling website online results in great interest to visitors. That, in flip, results in extra time on your pages, higher search scores, extra conversions, and higher revenues. However, what layout tendencies do you need to know approximately to keep your web site looking fresh? We've compiled this list of the top 5 website design trends to look out for in 2018.

1. Mobile Optimization

For years now, more and more internet users have turned towards cellular devices to get right of entry to the net. In reality, more visitors used mobile devices to surf the internet in 2017 than computer systems and laptops. So, of direction, mobile optimization needs to be a important a part of web design for 2018.

Over the last few years, mobile design has clearly come into its very own. as soon as, websites both served clunky renderings of their predominant content or provided stripped-down “mobile optimized” variations. These days, many medium and big sized agencies have started out adopting a mobile-first strategy for website design.

2. Asymmetry

In the end, an exciting new trend for 2018 may be the liberal use of asymmetry. Asymmetrical photographs have been famous for many years, and this may retain in 2018. Asymmetrical web page layouts, but, will step to the fore in 2018. These specific designs permit for unconventional presentation of content and snap shots. A slanting column of textual content could draw attention to an essential picture or piece of content. Textual content ought to wrap round a function, forcing the viewer to observe it. Indeed, this design practice will make the page itself right into visually attractive paintings of artwork.

3. Large Fonts and Empty Space

Many people fear blank space in any design. The content material one sees earlier than scrolling down (an area every now and then referred to as “above the fold”) has lost an awful lot of its significance. As a result, anything not immediately visible risked not getting seen.

Today, pages load in seconds, not mins. That means traffic is much more likely to scroll down your page, particularly if what they see presents a compelling reason to do so. Large, hanging fonts and large amounts of empty area can genuinely create visible enchantment and prevent the unhelpful, cluttered, data-overload many web sites nonetheless use. A custom font can add to this appeal, offering something interesting and readable, but with a completely unique feeling immediately evocative of your brand’s identification.

4. Animations

From the last many years, different varieties of animations have visible extra and extra recognition in present day layout. a few current innovations make them easier for web sites in 2018. They require much less bandwidth, much less processing power, and download a lot faster.

Extra traditional animations additionally have a place within the webdesign playbook for 2018, though. As browsers are becoming more smarts day by day, the potential to enforce interesting animations turns into more feasible. Smaller animations in area of interest will draw attention and can provide an explanation for something tons quicker than a paragraph of text or a full-blown video. As an instance, an animation could display product assembly, display something funny while the web page loads, or combine in particular ways with navigation and page scrolling.

5. Colors. Lots and Lots of Colors

Many sites started using multiplied coloration saturation to feature pizazz to their pages. in the end, in a mobile-first layout world, saturating a website with shades served as an smooth paintings round for ditching big, excessive-resolution history pics. This fashion will continue for 2018.

As soon as, just a handful of colors had been taken into consideration “web secure.” Now, with advances in browsers, video display units, and coding languages, an entire spectrum of colors grow to be available to the designers. What website visitors see will more closely reflection of the vision of the website developer on most devices and monitors. This bold use of colors can assist to revitalize existing brands which could have come to be too conservative to attraction to new clients. it may additionally let new visitors set themselves aside with incredible and specific new visible palettes.

AdvertiseRobot.com Can Assist You in Keeping Your Website Updated

Whether you want to simply keep your website look fresh, or fully embrace new webdesign trends, Advertiserobot can assist. Our Web Design Company Los Angeles will assist you in creating the custom, beautiful site your brand should deserve.